A great tip for marketing your events

I thought I’d take a moment to share with you a great marketing tip for your next multi-speaker event.

If any of your speakers are flying in the night before the event, why not host a special VIP cocktail party at the hotel and invite your key customers to have a ‘meet & greet’ with your speaker? Or if you are not holding the event for your customer, you can create a paid VIP party. Many people like to meet the speakers personally and this is a great way to add value to your event.

Now not any professional speaker would be happy to show up and mix and mingle with your favorite customers, but it’s one of those little extras that I like to do for my promoters. It really adds that extra special something that will keep them talking about your event long after its said and done.


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